Music Video Theory

This week I chatted to  Andrew Guirguis the man behind Young Cairo about his video for 'Ghosts'.  Andrew himself is a very talented individual where his musical talents matches his visual style.  Check him out: http://cargocollective.com http://www.youngcairo.com Artist: Young Cairo Video: Ghosts Director: Josh Whiteman What inspired you on your idea for the video? The conceptual credit for the video really belongs to director-and-friend, Josh Whiteman. He basically pitched the treatment to me over some scrambled eggs one morning and, without really deliberating at all, I just said 'yes, let's do it.' Once we got the ball rolling on it I did input my own ideas, but primarily it's Josh's vision and I enjoyed just letting someone else run the show. As a one-man independent operation it doesn't happen enough, so I've learned (quickly) to relish taking the creative backseat when the opportunities arise...

Jordan Kim moved to Los Angeles in 2005 to work as an artist and designer for Tim and Eric's show "Tom Goes to the Mayor" on Adult Swim. From 2007 to the present he's been working as a writer, director, and animator for the Nickelodeon children's show "Yo Gabba Gabba!" In addition, he's directed both animated and live-action music videos for artists such as Daedelus, Sam Prekop, Teams vs. Star Slinger, and Toro y Moi. His work has been featured on Pitchfork, Stereogum, MuchMusic, Wired, Gorilla vs Bear, Nylon, XLR8R, among others. www. enchanted-fern.com Video: How I know by Toro y Moi Q. What inspired you on your idea for the video? The music reminded me a lot of '60s and '70s European film scores by people like Morricone and old Italian horror films, plus it had a spooky quality that I thought would lend itself well to a haunted house story. Q. Do you have any favorite Italian horror films? I ac...