Music Video Theory

Artist: Gotye Video: Easy way out Production Company: http://www.ohyeahwow.com Q. How were you approached for the job? Mutual adoration! We're big fans of Wal's stuff, and after producing the stop-motion animation for his "Eyes Wide Open" clip, we were pretty keen to work together again. Q. What inspired your idea? The music video ties in with the thematic premise of the song; demonstrating the depressive elements of repetition – we see our protagonist unable to break free of his own routine. I wanted the rotation to be almost like a clock – turning in accordance with the day, but on every pass, he falls slightly behind and before long becomes a victim of his own making. I also shared with Wal one of my favourite animations: Tango, which became an initial point of reference... Its brilliant use of loops is truly a wonder. Q. Gotye's past videos have always been visually and technically stunning. Was there much pressure when you pitched your idea? Only the pressur...

Natasha Pincus graduated in 2002 with first class honours degrees in Law and Science. She practiced entertainment law at a top-tier Melbourne law firm until 2004, before hanging up her suit to focus on her writing and directing career. Natasha had been working as a writer since her teens, having written the acclaimed plays I’m Your Mother, Remember Me and Risk. In 2004 however, Natasha moved into the film industry and has since written a number of short and feature film scripts. EMMA AND THE BARISTA screened at a number of international film festivals - winning the Platinum Remi (Short Drama) at the Worldfest International Film Festival – and has been broadcasted on ABC (Australia), SKY, HBO, and HBO Latin. Natasha wrote, directed and co-produced the Australian Film Commission-funded short, LOVE’S LABOUR, which was honoured with a Dendy Award nomination for Best Short Drama at the 2007 Sydney Film Festival, and screened at more than fifty film festivals worldwide including Inter...